:Search Engine Optimization:


SEO:-  

             SEO (search engine optimisation) is the process of optimising your website to get more organic traffic. An SEO-friendly site ranks high on a search engine results page (SERP) for relevant search queries (also called keywords), such as “Cat pictures” or “different bread of dogs” without the use of paid ads. In other words, optimizing your site for SEO makes it easier for internet searchers to find your content, products, and services.

Why SEO is important:- 

      An SEO-friendly site can lead to better rankings in SERPs, increase organic traffic to your website, and attract more consumers in your target market. Here are three additional reasons why you should prioritise your SEO marketing efforts.

  • An SEO-friendly site provides an engaging user experience
  • Ranking well in search results brings more (free) traffic to your site
  • Increase lead generation
  • Improve traffic quality
  • Increasing Brand Awareness

For learn more please follow this link-https://www.seo.com/basics/glossary/seo/  you can gain more knowledge about seo and its importans by visit this link . 

How SEO is work:- 

                        There are three steps to how search engines work: crawling, which is the discovery stage; indexing, which is the filing stage; and ranking, which is the retrieval stage.

Crawling:-

The first step is crawling. Search engines send out web crawlers to find new pages and record information about them. We sometimes call these web crawlers ‘spiders’ or ‘robots’. Their purpose is to discover new web pages that exist, and also to periodically check the content on pages they’ve previously visited to see whether they've changed or been updated.

 Indexing:-

The second step is indexing. Indexing is when a search engine decides whether or not it is going to use the content that it has crawled. If a crawled web page is deemed worthy by a search engine, it will be added to its index. This index is used at the final ranking stage. When a web page or piece of content is indexed, it is filed and stored in a database where it can later be retrieved. 

 Ranking:-

The third step is really the most important step, and that is ranking. Ranking can only happen after the crawling and indexing steps are complete. So once a search engine has crawled and indexed your site, your site can be ranked.

When you implement an SEO strategy, you optimize your website to show up in the search engine results pages (SERPs) for keywords and phrases related to your business. You’ll also submit your website URLs to Google (and other search engines) so they can show up in the SERPs.

Keywords are the words and phrases your target audience searches for online. For example, if your business sells running sneakers, your audience may search using keywords like “running sneakers” or “women’s running sneakers” and other variations.

Follow my blogs to learn more and to gain more knowledge about SEO I am here to help you people to solve your query in simple and easy way.



          

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